Snappy, the world’s largest corporate gifting platform, tapped us to create a standout holiday campaign. Their goal was to shift the narrative around corporate gifts from cliché (or worse, embarrassing) to meaningful.

Our OOH campaign, Gifts for Every Office Hero, celebrated everyday workplace champions through humorous, relatable scenarios based off actual events.

To deepen engagement, we launched a social activation inviting passersby to share their own “office hero” stories, which were then featured across Snappy’s digital channels and OOH placements.